Marketing strategist. Digital native. 94% extrovert with a brain wired for big ideas and a bias for action. I’ve spent the last decade in the trenches of B2B - working across marketing, sales, operations, and leadership to help companies not just grow, but grow on purpose. My approach? Known for turning complex digital challenges into focused, scalable strategies that drive meaningful and sustainable growth. Obsessed with clean processes, purposeful communication, and getting the most out of great teams. Built a reputation on high standards, fast execution, and not settling for "good enough."
With high openness and extraversion - which tracks, because I’m happiest when learning something new, solving a real problem, or rallying a team toward something that matters. I value real work. Clear thinking. Ongoing growth. And the kind of collaboration where people show up, give a damn, and do their best work - together.
This blog is where I share what I’ve learned (and what I’m still figuring out) across digital sustainability, business strategy, leadership, and the not-so-soft skills that actually make teams work.